http://money.cnn.com/news/newsfeeds/articles/marketwire/0396537.htm has a list of the Top 100 Most Influential Technology Vendors for 2008 (via Deal Architect).
Ariba is at at a respectable 38.
Interestingly Netsuite is only at 85 (Salesforce is at 8). Shows that despite all the attention heaped on the CRM guys, that there are plenty of other players out there adding value, quietly. For example – check this graph from Compete.com which bizarrely enough shows (relatively) masses of hits for Netsuite, a smaller number for Salesforce.com and a “hey, who the heck are you anyway?” line in blue at the bottom for Ariba.
Nevertheless any publicity that gives a little more recognition to Ariba, and by extension eProcurement, is a good thing as far as I’m concerned. Perhaps as an industry we aren’t as sexy as a Salesforce or a Netsuite in terms of hits, but we can hold our own in terms of value.